To celebrate its 11th anniversary, on Oct 1 ALA Computer took a few select
partners to a four days five nights trip to Thailand. This is the first time
that the distributor has organized such a program for its partners. Speaking
about the initiative, Avishkar Arora, MD, ALA Computers said, “We took 11 loyal
dealers to Thailand. These dealers have shown consistent performance over the
years. They do monthly business of Rs 30-40 lakh individually and we go to them
with full confidence that they will perform. In return we take care of them as
though they are our hubs or liaison offices.”
On the itinerary was the famous Alcazar Show, a trip to Coral Island, water
sports like para-sailing, scuba diving and a tour of Bangkok (Kings Palace,
Statue Of Buddha). On the last day partners enjoyed a day at Safari World where
they saw a show put up by monkeys, dolphins, sea lions and a stunt man.
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(L-R) Deepak Bangia of Sonal Computers, Dinesh Taneja of
Taneja Computers, Mukesh Dhingra of MBI , Avishkar Arora of ALA Computers,
Dhiraj Saraf of Naurang Computers, Jitender Jain of Rachit Computers, Mukesh
Setia of Alen Computers and Rishabh Mittal of Jai Ambey International at the
event |
ALA Computers is based in Wazirpur and has a partner base of 300. The company
focuses on motherboards, speakers, TFT monitors and UPS among other products,
and distributes a range of IT products including Samsung, HP, Compaq and TVS-E.